We are a boutique
public relations agency
for visionary brands &
impact-driven organizations.
We help changemakers and influential thinkers in the travel & hospitality, culinary, lifestyle, health & wellness, tech & non-profit industries boost their brand presence and increase their visibility so they can amplify their impact and make a more meaningful impact on the world.
Whether it's securing media coverage, organizing strategic events, or creating compelling content, we believe in the power of storytelling to foster connection and drive change. Our team is passionate about helping our clients share their stories in a way that resonates with their target audience and moves the needle.
Discover. Differentiate. Elevate.
We're not about cookie-cutter strategies, and we don't rely solely on press releases.
Our approach is proactive and strategic. We start with an in-depth discovery phase to understand each client's DNA, uncover what sets them apart in the marketplace and define clear-cut goals. Using these insights, we create customized publicity plans with data- and trend-backed tactics designed to cut through the noise and make your mission known.
What We Do
Public Relations Strategy
Maximum visibility and impact through customized publicity plans, innovative campaigns and
compelling messaging designed to to shape and enhance your brand's reputation.
Event & Launch Campaigns
Create buzz with curated press and influencer gatherings, and build excitement around restaurant openings, product launches or red carpet events to make a memorable introduction to the market.
Brand Strategy & Positioning
Define your brand's identity and carve out your unique place in the market to establish a positive and memorable brand image for lasting impact.
Executive Visibility & Thought Leadership
Boost your influencer and credibility through strategic speaking engagements, podcasts, press interviews, contributor articles, speaking gigs and expert commentary in trend pieces.
Media & Influencer Relations
Build relationships with journalists and influencers through targeted media outreach to print, digital, broadcast and podcasts, along with influencer partnerships and collaborations.
Content Creation
Tell your story across channels with captivating content that resonates with your audience and drives action - from blogs and social media posts to photo and video production.
Meet Our Founder
Nicole Biemer is a powerhouse public relations strategist who has previously held senior communications roles at leading Fortune 50 companies and award-winning agencies nationwide. She has a proven track record of developing and executing integrated publicity and communications strategies that drive brand awareness and deliver impactful results for her clients.
Notably, Nicole has worked with some of the most recognized hospitality, culinary, entertainment and lifestyle brands in the country. Her experience includes managing PR efforts and opening six properties for MGM Resorts International's global hotel portfolio, which includes iconic properties like Bellagio, MGM Grand, and MGM National Harbor. She has also overseen PR for Comcast’s Northeast footprint, and contributed to driving visitation to the city of Las Vegas through storytelling for the Las Vegas Convention and Visitors Authority (LVCVA).
One of Nicole's standout achievements was her role as the opening communications director for Resorts World Las Vegas, where she led her team to secure over 250 press placements totaling over 10 billion impressions for the property. Here, she built the communications function from scratch, working cross-functionally to ensure a successful launch of the new resort development.
Nicole is known for her expertise in story development and media pitching, which has led to high-impact placements in top media outlets such as The Wall Street Journal, Travel + Leisure, Thrillist, EATER, FOOD & WINE, USA Today, TODAY Show, and more. She has also demonstrated her proficiency in brand launch campaigns, having developed successful PR campaigns for the opening of 30+ hotel, restaurant, nightlife, entertainment, beauty, and retail experiences.
A few brands we’ve worked with
Ready to get started?
STEP 1: FILL OUT OUR CONTACT FORM
Complete the contact form below. Let us know a little bit about your PR goals, what service(s) you’re interested in and anything else you’d like us to know about your biz.
STEP 2: SCHEDULE DISCOVERY CALL
Expect a follow-up email from us within two (2) business days to schedule a quick 15-30 minute discovery call to chat about your request and see how we can help.
STEP 3: REVIEW & SIGN PROPOSAL
If it's a good fit, we'll send over a service proposal with our objectives and package options to review. Once the contract is signed, the onboarding process will begin.